Level 3
College 16+!Employer!Apprenticeship
Digital Development and Computing
Multi-Channel Marketer Apprenticeship Level 3 (In-Year Start)
This course will provide you with a range of digital professional skills for use in marketing and social media.
- Attendance - Full-time
- Duration - 12-15 Months
- Start Date - September
- Where - Huddersfield Centre
COURSE
OVERVIEW
Marketing is essential to small, medium and large businesses across a range of sectors and industries. Therefore, this apprenticeship will open doors to you in a range of businesses and organisations to suit your interests. In the role of Multi-Channel Marketer, you will work with either a team who deliver marketing desirables and advice to external clients, or within an internal marketing team, delivering marketing activities to drive business for that company or organisation.
Various vendor qualifications can be studied such as Google Squared or Chartered Institute of Marketing Award in Digital Marketing Techniques. Principles of coding and HTML 5 development are also key elements of the course.
You will learn the principles of coding, application of basic marketing techniques and managing customer relations. You will also gain the skills required to effectively deliver digital marketing campaigns, implementing digital and social marketing strategies.
This apprenticeship also helps you to understand the business environment and resolve business issues, whilst managing customer needs. You will also learn web analytics, pay-per-click and search engine optimisation which are key elements of the technical knowledge and understanding gained on this course.
Finance and Funding
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Entry Requirements
English and maths grade 4 or above.
To start your apprenticeship you must have secured employment that the college has agreed is suitable.
Assessment Methods
During the course of the apprenticeship, you will be assessed using witness testimonies, project work, written reports and assessment, reviews and online portfolio. The final end point assessment completes the apprenticeship with professional discussion and a project.
Course Progression
Apprenticeship at Level 4
Higher Education
Employment
Career Progression
This apprenticeship will qualify you to apply for a number of marketing job roles. Typical titles include Digital Communications Assistant, Digital Marketing Assistant, Marketing Administrator, Marketing Assistant, Social Media Assistant and Marketing Junior.
WHAT CAREER PATHWAYS CAN THIS COURSE LEAD TO
Wide range of jobs in this industry
Excellent choice of employers in this industry
Qualifications & levels explained
There is a wide range of qualifications and levels available, but not all of them may be right for you. If you’re not sure what qualification type or level you should be searching for, take a look at our qualifications explained.
Find the perfect career
We can help you find that perfect career even if you’re not sure what it is yet! At Kirklees College, our mission is to make you as successful as you can be, from finding the right career to gaining the right skills.